Intellectual Property: Protect Yourself in France, China, Hong Kong and Vietnam
Intellectual property is a strategic lever for competitiveness for companies operating internationally. In Asia, particularly in China, Hong Kong, and Vietnam, protecting your trademarks and associated rights requires a thorough understanding of local procedures and legal risks. Cabinet Loubier supports you at every stage of the life of your intellectual property rights, from filing to litigation defense, including the management of your trademark portfolios in complex and evolving environments.
Trademark Filing in Asia
Registering your trademark in an Asian country does not automatically guarantee its permanent protection. It is essential to comply with local regulations and anticipate the risks of opposition or infringement. We assist you with:
- Prior art search to avoid conflicts
- National trademark filing (France, EU, China, Hong Kong, Vietnam, Japan, Korea)
- International filing via the Madrid system
- Monitoring procedures with local offices
- Opposition or response to official observations
Our knowledge of how Chinese, Vietnamese and Hong Kong offices operate guarantees a strategic and secure approach.
Intellectual property defense and litigation
We intervene in intellectual property disputes related to counterfeiting, trademark infringement or unfair competition:
- Counterfeiting actions in France, China and Vietnam
- Customs or administrative seizures
- Commercial disputes involving IP clauses
- Arbitration or local legal proceedings
- Monitoring the execution of foreign decisions
Thanks to our network of highly specialized Asian correspondent colleagues built up over 20 years on site, we ensure maximum responsiveness in the context of urgent or complex procedures.
Strategic management of brand portfolios
Beyond filing, we help you value, monitor and defend your intangible assets over the long term:
- Multi-country filing strategy
- Drafting and negotiation of licensing or assignment or coexistence agreements for brands
- Audit of brand portfolios before acquisition or fundraising
- Brand monitoring and surveillance
- Support in pre-litigation disputes
Our approach combines legal expertise, business vision et local roots in Asia.
Why protect your brand in Asia today?
China and Vietnam are territories where early registration of a trademark by a third party remains common ("trademark squatting"). It is therefore crucial to act early to avoid commercial blockages, copies, or loss of value.
Le Loubier Cabinet helps you build a protection strategy adapted to your challenges and your markets.
Are you looking for a lawyer in China, Hong Kong, or Vietnam to protect your trademarks and defend your intellectual property rights? Contact Cabinet Loubier for tailor-made legal expertise.